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Ahmed Alassal

Regional Operations Director
IMP
Saudi Arabia

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Personal information

Nationality:
Egypt

Languages:
Arabic, English

Background information

Biography:
IMP provides wide/diversified Marketing Operations Solutions ranging from Field Quantitative & qualitative to Data Entry to Data Processing. Has served multiple verticals like: Retail, FMCG, Consulting, Financial Services, CPG, BFSI, Technology, Pharmaceutical, Business Services, Healthcare and Telecom.


Our teams which covering all Arab countries and our offices across main cities support our clients to get High quality on time with efficiency and effectiveness cost.

Interests:
Research methodologies

Expertise:
Communities, panels, focus groups (Qualitative and Quantitative), Customer Experience (CX), Usage & Attitudes, Marketing mix, pricing & sales studies, Primary data collection and processing, Product innovation, development and management