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ANA - Association of National Advertisers Inc
New York, NY 10017-4270
USA
No. of Officers: 31
Membership Qualifications Corporations that market products or services and share our vision for the industry's future can apply to join. ANA membership is only open to corporations, not individuals. All companies are not eligible.
Activities ANA is committed to keeping its members on the leading-edge of marketing trends and best practices. We offer a comprehensive range of conferences, region meetings and intensive training seminars to help marketers build their brands.
Publications
- Comparative Advertising: What Every Advertising Executive Should Know About Comparative Advertising Lawsuits Under S43(a) of the Lanham Act
- ANA 2000 Compendium of Legislative, Regulatory and Legal Issues
- Trends in Corporate Advertising (third edition)
- Flowchart of TV Commercial Production Management Process
- Evaluating Agency Performance
- Trends in Agency Compensation (twelfth edition)
- How to Develop and Market New Products...Better and Faster
- Measuring Brand Communication ROI
- Television Commercial Monitoring Report (Clutter Study)
- TIPS (Tie-in Promotion Service Directory)